Maui Photography – Projecting portraits on the big screen makes it easy for clients to select their favorites

At Maui Photography we understand not only how important the portraits we create are for our clients, but also how precious each minute of vacation time is. That is why we spend time before the session planning. Knowing what portraits are desired makes the entire  process easier for the clients.

Several years ago we had our portraits done on the beach and the photographer showed us 64 photographs of the same pose and told us to choose the one. It took us hours and was very painful.  At the same time this was a great learning  lesson. I decided that as a professional I know what the best images are and need to do everything possible to make the process of selection fun, and fast.

So after each session, I edit the portraits to just the best.  Then project them on a five foot screen. It is easier for clients to view images on a giant screen, than in a 6 inch window on the computer.  The software we use allows us to crop in any number of ways, and  project at any size you can imagine so clients can see exactly what the finished product will look like before leaving the studio.

If there is a concern about an eye being open, or a smile, we can zoom in and show it detail.   We can also talk about retouching.  The digital world is a wonderful one with all kinds of tools to make portraits look better. Unfortunately once clients go home, it is not possible to project, talk about options, retouching, and size.


Previous clients have told us that coming in for the projection was one of the highlights of the trip and a great investment of time.

If coming to Maui, please give us a call.  There is no charge for a consultation. 808 870 3686.


Summer is just a few weeks away.

Summer vacations are always fun, especially when they are in Maui.  The island has so many fun activities ranging from tours of the island, snorkeling, diving, horseback riding, hang gliding, chilling at the beach, and more.

If you are coming to Maui this summer don’t forget to plan a family portrait.  Children grow and in a blink of the eye are soon graduating high school then college. Take advantage of the wonderful times your together as a family.  Later on you will glad you did.

Sunset portrait at Po'olenalena Beach

Another fun activity you might want to consider is a family photography workshop.  We will come to your hotel and teach the family the basics, how to set up the camera, how to pose, and light family members.


If you want to take some of Maui home check out this art gallery

Mystic Waterfall

This portrait is titled Mystic Waterfall and it is located on the road to Hana.  It is 30 x 60 and printed on aluminum.  It will be on display at the Waterfront Restaurant when it re-opens in mid May.   I was a waiter there in 1990 and it is an honor to come back as the artist providing the decor.  The new location is in the shops at Maalaea Harbor.    See more images here

Doing our part for the community

Each year we make it a point to donate our time and resources to schools and worthy non-profits.  In March, we volunteered to be paparazzi at the Montessori Hale o Keiki School fundraising event at Gannons restaurant.

While walking around and flashing people as they arrived I managed to get these images.

It seemed like a wonderful event, and the restaurant was packed, so we hope the school made a lot of money.

If coming to the island and interested in having family portrait done check out Maui Photography.  If interested in learning about photography check out Maui Photo Tours.  If interested in whale photography workshops and expeditions check this out.

Waterfront Restaurant in Maui

The Waterfront Restaurant in Maui has been an island favorite for over 25 years.  The restaurant has moved a small distance and now has a very large space overlooking Maalaea Harbor.  We have eaten there to celebrate all of our anniversaries and are so excited that Douglas’ photography was selected for the decor.  When the doors open in mid-May their will be over 40 pieces of art on the walls.

This photograph is of Oneloa Beach, commonly called Big Beach.  It is located on the south side of the island in Makena.  I used a fish eye lens in order to show the beaches size and incredible topography.  This is an iconic location for Maui, and is visited by a large number of tourists and is a favorite amongst locals too.

To see more fine art check out the Art of Photography.  Interested in learning more about photography?  Check out Maui Photo Tours.  Is it time to have a family portrait created, if so check out our portrait planning guide on the family portrait/ gallery page of this site.

Maui Photography owner Douglas Hoffman is one of the photographers included in the new book Absolute Maui

The book Absolute Maui was delivered today and happily, there are three of Douglas’ chef photographs in the book.  They include Chef Marc McDowell, Sheldon Simeon, and James McDonald.

Chef James at the farm


I love that James prefers food to be fresh and go from the farm right to the plate.  Kudos to you Chef!



Professional Photographer Magazine November Issue

Were so exited, as Douglas had a little feature in this months Professional Photographer Magazine.  The story and images are below.    Enjoy!

Gracefull baby whale

Douglas J. Hoffman: Into The Blue
Lorna Gentry

Douglas J. Hoffman sails the Pacific Rim to photograph whales and other creatures of the deep. While snorkeling the warm, clear waters of Tonga in the South Pacific, Douglas J. Hoffman photographed a humpback whale for nearly an hour as it languidly swam 10 feet below. Suddenly the whale twice shook its mighty tail and propelled upward like a torpedo. Breaching the surface, it sailed through the air 8 feet from the photographer. “I lifted my camera to the air and snapped shots as it flew past me. From my angle, the horizon was underneath the whale rather than over it. It was fantastic!”


Perfect breach

The awe of that moment is still palpable to Hoffman. For all his underwater adventures over the last 30 years, he still talks about that one with reverence and glee. Hoffman has a stunning portfolio of under – water photographs, which he prints on aluminum and canvas as large as 40 x 60 inches. He and his wife, Mieko, run Maui Photography in Hawaii, a family portrait and fine-art photography studio. In addition to commissioned work, Hoffman conducts workshops on underwater, land scape and portrait photography.

Sunset portrait at Po'olenalena Beach

In September 2012 he’ll take three small groups to Tonga to photograph humpback whales, and the following March he’ll take a class to Fiji for shark diving. Not much scares him, he says. “For me, it’s serene.”


Lemon shark

The main thing to know about photographing whales is to take it slow, Hoffman advises. In some ways whales behave like dogs, he says. “If you want a dog to come to you he won’t, but if you’re calm and ignore him then he’ll come sniffing around. A whale is no different, except that it’s 55 feet long and weighs 55 tons. Approach a whale with respect, and it will relax and get comfortable with your presence. Be peaceful and let the whale see you’re not aggressive.”

At times Hoffman has been so trustworthy that mother whales have allowed him to babysit their calves while they nap. “The mother is with her baby 24 hours a day and wants a break, but only if she can trust you,” he says. “If she can, then she’ll take a catnap and let her baby do donuts around you, blow bubbles and provide the most fun on Earth a human being can have. I had one interaction that lasted six and a half hours in the water, but most of our interactions last about 90 minutes.”

To see more of Douglas J. Hoffman’s work visit